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Puma unveil kits for women’s Euro Champs

football15 May 2025 09:30
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Global sports brand Puma have today unveiled the much-anticipated home and away kits for Portugal, Switzerland and Iceland ahead of the women’s European Championships in Switzerland this summer.

PORTUGAL: FOR THE LOVE OF THE JERSEY

In Portugal, playing ‘por amor à casimola’ or ‘for the love of the jersey’, means playing your heart out for the national team, so ensuring players and fans alike don a kit worthy of Portuguese pride is essential, and the bespoke women’s team designs do just that. Drawing inspiration from the Quinas, a symbol found on both the Portugal coat of arms and team emblem, the kit celebrates Portugal’s legacy and future.

Marking the new era of Portugal football kits by Puma, the classic deep reds and greens of home kits past are given a fresh look, ensuring history is set to be made, not just talked about. The away kit, meanwhile, brings through bold colours and futuristic graphics, referencing the intersection of art, technology and football found in modern-day Portugal.

SWITZERLAND: EXCELLENCE ON HOME TURF

There’s nothing sweeter than victory on home turf, and Switzerland will be striving for glory as the hosts of this year’s tournament. With the home crowd behind them, the Switzerland team want kits that reflect the excellence their nation is known for. The women’s team kits embody this spirit, reflecting Swiss pride and ambition on the pitch.

The home kit - designed just for the women’s team - draws inspiration from traditional Swiss textile monograms, while the primary red of the national flag remains consistent. The away kit nods to the Jungfraujoch railway station in the Alps, famously the highest in Europe, bright white with a mountainous design.

ICELAND: INSPIRED BY NATURE’S BEAUTY

The first Icelandic team to qualify for a major tournament back in 2009, ‘Stelpurnar Okkar’ or ‘our girls’, will now be competing in their fifth straight tournament this summer.

The home kit is inspired by the flow of the glaciers of Iceland, with the away kit channelling the fluid movement of the Northern Lights, the squad will look to carry the power and beauty of their country and translate it into their playing style.

All the kits are available in authentic and replica versions - worn by the players and made for the fans, respectively. The authentic jerseys are engineered with Ultraweave fabric to reduce weight and friction, whilst the dryCell sweat-wicking technology is designed to keep you dry and comfortable. The replica jerseys are made with Puma’s Re:fibre initiative, containing at least 95 per cent recycled textile waste and other polyester-based materials, reflecting Puma’s commitment to sustainability without compromising quality."

The Puma women’s international football team kits are available from 15 May 2025 on Puma.com.

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